Title:
Author:
Jacqueline Devine and Craig Kullmann
Date:
2013
Activity Line:
Building Water and Sanitation Business Models for the Poor
Description:
WSP’s approach to scaling up rural sanitation combines three components — Community-led Total Sanitation (CLTS), behavior change communication, and sanitation marketing — in addition to efforts to strengthen the enabling environment. Of these, sanitation marketing is a relatively new field and WSP…